SPORT BIOGRAPHY
Alexandra has been competing on the international snowboard scene since the age of 11. Over the years, she has practiced and competed in all snowboard disciplines, but since 2000, she has specialized in Snowboard Cross – the youngest, fastest-growing, and most spectator-friendly discipline.
She is a multiple titleholder from European and World Championships, as well as World Cups – part of the International Ski Federation (FIS) calendar. Alexandra is a finalist at the Winter Olympic Games in Sochi 2014 and PyeongChang 2018, as well as a medalist at the prestigious Winter X Games in the USA.
Between 2003 and 2018, Alexandra was a thirteen-time National Champion of Bulgaria.
She ranked in the top 10 of the Snowboard Cross World Cup 67 times – an achievement no other Bulgarian athlete in this discipline has matched. After her first World Cup victory, Alexandra received a general sponsorship offer from First Investment Bank.
Throughout her journey, she has been supported by many kind people and fans. Until the end of her competitive career, she remained loyal to her partners in success: the Bulgarian Ski Federation, the Ministry of Youth and Sports in Bulgaria, the Bulgarian Olympic Committee, and her sponsors: Fibank, Audi, A1, Generali, Burton Snowboards - Drop In Shop, Drag Bicycles, Tag Heuer, Go Pro.
World breakthrough for Bulgaria in snowboarding.
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1st for the Europe Cup overall standings in 2006.
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Two times 2nd at the Junior World Championships 2007.
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Seventeen-time medalist from FIS Snowboard World Cups 2007-2018.
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Three times gold medalists of the FIS Snowboard World Cup.
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2nd in the overall ranking for the FIS World Cup Crystal Globe 2011.
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1st in the World rank list by points for the Crystal Globe, by FIS World Cup 2011.
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3rd in the overall ranking for FIS World Cup Crystal Globe 2012.
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The silver medalist from Winter X Games 2012. (the only for Bulgaria)
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3rd in the overall ranking for FIS World Cup Crystal Globe 2014.
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5th at the Winter Olympic Games in Sochi 2014.
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4th at the Snowboard World Championships in Austria 2015.
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1st place Winter Universiade Granada 2015.
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1st at the World Cup in Veysonnaz Switzerland 2016.
*2016-2017 recovering from knee injuries
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4th at the Snowboard World Championships Sierra Nevada Spain 2017.
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6th place Winter Olympic Games Peong Chang Korea 2018.
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*2018-2019 recovering from a shoulder injury obtained after a severe fall in training.
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2019 retires from racing for an unspecified period…
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2022 Alexandra won the Cup of Bulgaria title in Snowboard cross
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In 2022, Alexandra won the Bulgaria Cup title in the snowboard cross discipline, marking her final season as an active competitor.
Experience
As one of the most recognizable figures in Bulgarian winter sports, Alexandra is a leader and an inspiration, actively engaged in social campaigns that promote a conscious, active, and healthy lifestyle.
She has international experience as a brand ambassador for various companies.
Currently, Alexandra is a practicing coach certified by the International Coaching Federation (ICF), a sports psychologist, and a member of the European Association of Sport Psychologists, as well as a trainee therapist at DPP Bulgaria.
She supports the development of Bulgarian snowboarding by mentoring the younger generations.
Over the past three years, she has successfully managed and developed her private practice, working actively with athletes across various sports and young entrepreneurs.
Advertising campaigns: First Investment Bank, Audi, A1, Burton, Drag, Giro, Bioderma, Drop-In, P&G, Kymco, Vivatel, Sector 9, Nestle, Bansko Ski Resort, Frutelli, My protein, Tag Heuer, Energizer, Moroccanoil, CAT, Avon, Smart Toddis, Sports Depot, Mineral water Velingrad, Honor, Pirinsko, Picantina, Ahmad Tea, Eau Thermale Avene, Higher Nature, Fit Spo, Nescafe, Pulse Fitness and Spa, Luxury Discounts, Anex baby, Krilixir and many others…
Publications: Forbes, ELLE, EVA, Harper’s Bazaar, Vanity Fair-Canada, Cosmopolitan, Glamour, Grazia, OK, HELLO, INTRO, Maxim, Bulgaria Air, Za Jenata, Slavy sports magazine, Za Horata, Freestyle, Sofia Guide, Whiteroom, X-Factor, BTA Paraleli, Ski& Board, Good Food, Bravo, Olympic horizons, all Bulgarian newspapers and online sport and lifestyle media, others…
TV shows: BNT, BTV, Nova TV, TV7, Ring TV, RE TV, DIEMA, MM, Eurosport, Eurosport 2, etc.
TV shows: Ford Boyard, Dancing Stars
Movies: "Equilibrium", "Bulgaria in Four Seasons"
TV movie episode appearance: "Dear Hiers"
Radio shows: BNR, Darik, FM+, RFI, Gong, BG Radio
Participation in Bulgarian Podcast episodes
